Building a Brand That Reflects Industry Leadership.
Our Purpose:
Client
Chaffin Works
Industry
Environmental services
Chaffin Works is the South East of England’s leading environmental contractor, offering expert ecological consultancy, landscaping, tree surgery, and traffic management services. With plans to expand further, Chaffin Works required a modernised brand identity and a website that reflected their industry leadership. Wired Creative was brought on board to refresh their logo, redesign their website, and provide ongoing support for marketing collateral and social media management to position Chaffin Works as the trusted partner for high-profile clients like National Highways, National Rail, and local councils.

‣ Design
Refreshing the brand without losing recognition.
Chaffin Works needed a modern identity that still felt familiar to long-term clients. We refreshed the logo with updated typography and a cleaner colour palette, giving it a professional, contemporary feel while keeping key elements of the original design for continuity.
Because the rollout needed to happen in phases, the new logo was designed to sit comfortably alongside the old one during the transition. As budgets allow, the refreshed brand will extend across signage, uniforms, stationery, digital assets and more.
The visual direction prioritised clarity and trust, two qualities essential to Chaffin’s government and corporate clients. Paired with a clean, straightforward website, the result is a consistent, confident identity that reflects Chaffin Works’ leadership in their field.

‣ Website
A website that reflects credibility and scale.
We redesigned the Chaffin Works website to match the professionalism of their brand and the calibre of their clients. The clean, corporate look supports trust, while the minimalist layout keeps the focus on services and capability.
Built as a brochure-style site, it gives users a seamless experience while clearly communicating what Chaffin offers. We continue to support the team with regular updates, security, and hosting — keeping the site running smoothly and securely.







